What is GMB Everywhere?

GMB Everywhere is a Chrome extension that lets you audit and compare your Google Business Profile against competitors' listings directly on Google Maps.

Is GMB Everywhere free?

There's a free tier with basic features. The full paid plan costs around $30 USD/month (~$41 CAD).

Is using this tool alone enough to rank higher on Google Maps?

The tool only shows you what's missing from your profile. Actually ranking higher still requires fixing issues, posting, and replying to reviews consistently every week — that ongoing work needs ongoing effort, not just a one-time audit.

What's the difference between using GMB Everywhere yourself and hiring an agency like Wizy?

GMB Everywhere gives you the data to diagnose issues yourself. An agency like Wizy actually fixes the profile, posts content, replies to reviews, and tracks results for you every week — useful when you don't have time to do it consistently yourself.

GMB Everywhere Là Gì? Công Cụ Kiểm Tra Google Maps Cho Tiệm

Ever typed your shop's name into Google Maps and wondered why the competitor down the street shows up first while yours barely shows up at all? GMB Everywhere is a Chrome extension that lets you check up on your own Google Maps listing — and your competitors' — so you know exactly what's missing. Think of it like a blood pressure monitor: it doesn't fix the problem for you, but it tells you the numbers so you know what to work on.

What is a Google Business Profile, and why does it matter

Your Google Maps listing — officially called a Google Business Profile (GBP) — is the "info card" that pops up when someone searches your shop's name, or searches "nail salon near me." It shows your address, phone number, hours, photos, and customer reviews.

Here's a simple way to picture it: if your shop is a house, your Google Business Profile is the biggest sign out front — the one 90% of customers see before they ever walk in. A faded, incomplete sign gets walked past, no matter how nice the inside looks.

What GMB Everywhere actually does (plain-language breakdown)

GMB Everywhere adds buttons directly onto Google Maps, giving you a few core tools:

•Profile Audit: Scans your listing across 40+ data points — missing photos, an incomplete business description, the wrong category. Like a general checkup that flags what needs attention.
•Local Scan (competitor comparison): Lets you view several nearby competitors side by side — how many reviews they have, which category they picked, what posts they're running. Knowing where they're strong tells you where to catch up.
•Category Finder: Google Maps lets you pick one main category (e.g. "Nail Salon") plus a few secondary ones. Picking the right category makes it easier for customers to find you — this tool suggests categories with real search demand.
•AI content tools: Drafts review replies, profile posts, or business descriptions for you, so you're not staring at a blank box trying to find the words.
•Rank Checker (Teleport): Shows where your listing ranks on Google Maps for a search made from a different area (say, a customer searching from Vaughan while your shop is in Mississauga).

How much does it cost

GMB Everywhere has a free tier to start, and a paid plan at roughly $30 USD/month (~$41 CAD) for full features. Compared to buying several separate tools (which can add up to hundreds a month), this is a fairly affordable option for a DIY approach.

Should you use it yourself?

Honest answer: it depends on how much time you have. The tool only tells you the diagnosis — the "treatment" (fixing your profile, writing descriptions, replying to every review, posting weekly, tracking your ranking) still needs someone doing it consistently, month after month.

If you want to try it yourself, here are 3 steps to start:

•Install the extension and run an audit on your own listing first. Write down what's missing — photos, descriptions, category.
•Check 2-3 of your closest competitors using Local Scan. Compare what they have that you don't.
•Fix one thing at a time, one per week — don't try to fix everything in a single day and burn out. Marketing is like making phở broth — it needs to simmer slowly; there's no instant good broth.

If you don't have the time to keep this up week after week — or you've tried and still aren't seeing more customers — that's the point where it makes sense to bring in someone who does this full-time. At Wizy, we use the same kind of audit tools, plus we handle the weekly posting, review replies, and rank tracking — so you can focus on running your shop while someone else handles the marketing.

Bottom line

GMB Everywhere is a genuinely useful tool for self-diagnosing your Google Maps listing — free to start, around $30/month for the full version. It tells you what's missing, but the "doing it every single week" part still needs a real person behind it. If you want to try it yourself, start with step 1 above today.

Reference: gmbeverywhere.com

✍️ About the author: Do Ngoc Hoan Founder of Wizy.ca, a marketing agency for Vietnamese businesses in Ontario. I write to make marketing simple for busy shop owners — no confusing jargon. More at dongochoan.com.